Victrex looks to Lenorplastics for its distribution in Switzerland and Liechtenstein

The two companies expect that PAEK products will penetrate the markets in both countries rapidly as a result of this distributor collaboration. “We explicitly wanted to partner with Victrex, due to the company´s outstanding know-how and technical experience which, across the globe, has resulted in PAEK-based solutions for a broad range of industries,” explains Jwan Meier, General Manager at Lenorplastics.
Thornton Cleveleys (UK) & Hofheim am Taunus (Germany) – From April 2015, Swiss company Lenorplastics AG will begin distributing high performance plastics from Victrex, the world’s leading provider of solutions based on polyaryletherketones (PAEK), in Switzerland and Liechtenstein. Thermoplastics such as VICTREX™ PEEK are used in a variety of manufacturing sectors, including the automotive, aerospace and electronics industries – often with the aim to reduce weight, shorten production times or minimise maintenance and downtime.
The two companies expect that PAEK products will penetrate the markets in both countries rapidly as a result of this distributor collaboration. “We explicitly wanted to partner with Victrex, due to the company´s outstanding know-how and technical experience which, across the globe, has resulted in PAEK-based solutions for a broad range of industries,” explains Jwan Meier, General Manager at Lenorplastics. “Sophisticated, high performance polymers from Victrex represent an ideal complement to our product range.” 
The material’s extraordinary property combinations enable customers to reduce weight, production times and overall cost in demanding applications – savings which would be impossible to achieve with standard plastics. That gives customers added value and an edge over the competition. Additional benefits include quality and long-term supply reliability. “We are convinced that we can specifically develop the corresponding market potentials,” concludes Meier. Headquartered in Aesch, Switzerland, the company markets a broad spectrum of plastics to customers from various industries. 
Knowledge of the importance of customer-focused development of markets is something the two partners share. “Along with the relevant market expertise and technical know-how, Lenorplastics has the necessary business strength together with familiarity with the requirements in key sectors such as the automotive and electronics industries, as well as future trends among companies in Switzerland and Liechtenstein,” adds Rainer Müller, European Sales Manager at Victrex. “Those are all the right conditions for successfully marketing our products and growing along with us.”
About Lenorplastics AG
As a private company, Lenorplastics has been successfully active on the market for the past 35 years. The customer is the central focus at all times, from technical consultation to the supply of plastic raw materials from worldwide renowned manufacturers. A highly motivated team of engineers and sales representatives is always ready to assist the company’s partners. Long-term contracts and agreements enable Lenorplastics AG and Lenorplastics Zug AG to offer a complete range of polymers along with the corresponding service, in order to help customers and suppliers achieve and maintain their competitive edge in the market.
The company’s own storage facilities, own logistics and extremely well-equipped laboratories with outstanding colour analytics cover all of the customers’ needs on a local basis. Because quality is so important to Lenorplastics, training and consulting provided by the company’s own technical presentations and seminars have been another focus of activity for many years. For further information, please visit www.lenorplastics.com

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